Rack Cards

A rack card lives in a display beside thirty competitors, which makes the top three inches the whole job - that is all anybody sees until they pull it out. Full-bleed color and a heavy stock that does not curl in the rack are what separate the ones that get picked up.

The standard 4 by 9 size is what most displays take, and it is an efficient cut from a press sheet, so quantities work out well. Both sides print in full color as a matter of course.

Because these go out to visitor centers, hotels and partner lobbies a box at a time, they are a natural thing to print once and hold here, shipping out as locations run low rather than storing cartons in your own office.